Contents
Cover
1
INTRODUCTION
15
1 - Memes: Shared Nuggets of Cultural Currency
19
2 - Discovering 4chan
39
3 - 4chan in a Day
45
4 - Tracing 4chan Ancestry
111
5 - The Rise of 4chan
147
6 - The Meme Industry
163
7 - The Meme Life Cycle
209
8 - Merry Pranksters, Freedom Fighters, or Sadistic Bullies?
229
9 - The Anti-Social Network
275
EPILOGUE
285
Acknowledgments
289
Bibliography
290
Index
302
Author
311
Cover
312
